2025 Public Affairs Content Strategies and Management Workshop

The 8th annual Public Affairs Content Strategies and Management workshop – formerly known as the Digital Publishing Workshop – takes place Sept. 23 and 24 via Microsoft Teams. The workshop is presented by the Air Force Public Affairs Agency’s Web Services office and is intended for all Airmen in the Public Affairs career field. Personnel can attend as many individual presentations as they like; session recordings and slides will be uploaded to the Public Affairs SharePoint site (CAC-enabled) within one week after the event. This year’s schedule is outlined here … we look forward to seeing you there!

 

All times are listed in Central Time

8 a.m.
Opening Remarks


8:15 a.m.
D
AF Web Services Update (AFPIMS & P3)
Mr. Bob Everdeen, Web Services, AFPAA

9 a.m.
World War Web
SMSgt. Jarad Denton, 52 FW/PA, Spangdahlem AB, Germany

10 a.m.
P3 Status Update and the P3 Process Library

TSgt. Esteban Esquivel, Web Services, AFPAA
SSgt. Jason McCasland, Web Services, AFPAA

11 a.m.
Crisis Communication

Mr. Robert Smith, Public Affairs Director, Kirtland AFB, NM

Noon
Lunch


1 p.m.
Leveraging AWS AI Services in DVIDS

Mr. Scott Betts, DVIDS Program Manager

2 p.m.
Combat Ready Comms: How AI Reshapes the Information Battlespace
MSgt. Benjamin Stratton, Emerging Technology, AFPAA

All times are listed in Central Time

8 a.m.
Intellectual Property
Mr. Jarrod Chavana, Trademark Licensing, AFPAA

9 a.m.
Lessons and Observations in Regaining a Narrative Through Owned Visual Information Capabilities
Maj. Christopher Mesnard, 86 AW/PA, Ramstein AB, Germany

10 a.m.
P3 – Getting the Most Out of Your Studio

SSgt. Shannon Braaten, Web Services, AFPAA

11 a.m.
Education with Industry

Capt. Amber Kelly-Herard and TSgt. Rito Smith

Noon
Lunch

1 p.m.
Modern Media Outreach Techniques

Ms. Sarah Corbett, Naval Information Warfare Center, Atlantic

2 p.m.
Designing Civic Leader Tours for Effective Community Relations Strategies

Maj. Kay Nissen, 2nd Audiovisual Squadron Commander
Capt. Kristin Nielsen, Mission Support Flight Commander

2:45 p.m.
Closing Remarks

Questions?

Please contact the AFPAA Web Services team at publicweb@us.af.mil or 210-652-7074 if you have any questions.